Core Results

Beliefs that...
Behavior
Consideration
Adoption
Intention
Others have adopted
Others should adopt
Others think people should adopt
Self-efficacy
Outcome efficacy
Perceived personal benefit
Perceived ease of adoption
Complete a whole-home energy retrofit
0.41
0.34
0.34
0.39
0.74
0.43
0.53
0.55
0.64
0.47
Eat less beef
0.43
0.33
0.34
0.26
0.38
0.27
0.53
0.38
0.47
0.52
Install a heat pump AC
0.09
0.30
0.29
0.34
0.44
0.32
0.43
0.40
0.44
0.42
Install solar panels
0.50
0.15
0.23
0.30
0.65
0.38
0.45
0.54
0.58
0.41
Purchase an EV
0.42
0.10
0.33
0.22
0.44
0.28
0.46
0.54
0.45
0.50
Purchase carbon offsets
0.08
0.10
0.20
0.19
0.49
0.26
0.34
0.40
0.39
0.40
Subscribe to community solar
0.10
0.12
0.20
0.22
0.54
0.29
0.35
0.46
0.46
0.39

Highlights

  • Estimates in Texas largely track the findings from the national sample

Methods

In May 2023, we recruited 1,534 adults, quota sampled to match the population of Texas in age group x sex x ethnicity and Hispanic/non-Hispanic origin.

The sample was additionally weighted using survey weights to be representative of Texas adult population in age group x sex x ethnicity, Hispanic/non-Hispanic origin, and annual household income before taxes.